Tag: SEO

Top 10 SEO Tips and Best Practices

Top 10 SEO Tips and Best Practices

TOP 10 SEO TIPS AND BEST PRACTICES

To optimize your whole site for search engines you’ll need to follow these basic tips. 

Using these best practices you get benefited with the following.

  • Keyword Research
  • Title Tags
  • Meta Descriptions
  • Header Tags
  • Alt & Title Text
  • The Content
  • Image Optimization
  • Site Layout and Architecture
  • User Experience
  • Site Speed
  • Webmaster Tools
  • Link Building
  • Social Media
  • Google Penalty Recovery

What does this mean?   Here are the answers to your questions.  We have defined for you and simplified what each one of those practices mean.

Keyword Research:

Keywords are what you type into search engines but the term keyword can be a single word it’s usually not though more often three, four, five words or even more it’s a big giant phrase that a person types into a search engine to find information services and products.

There are really two categories. The first category is short tail keywords and the other category is long tail keywords. short tail keywords are having one, two and maybe three words at most. Long tail keywords have a lot of words in them. So, they’re giant phrases. Many people focus on those long tail keywords first. Less competitive. High conversion rates. Sometimes they are very competitive because of the higher search volume.

Title Tags:

Each website page needs to use the title using keywords. In html before head (</head>) closing tag need to use the title(<title>) tag using keywords. The title should have 50-60 characters.  You need at least one keyword to use in the title.

Example: <title>Your title goes here…</title>

Meta Descriptions:

Each website page needs to use the meta description using keywords. In between head tag (<head </head> you need to use the meta description tag using keywords. The description should have 50-60 characters.  The title and the meta description tags should include keywords. Meta description is required between 150 & 160 characters, including spaces.

<meta name=”description” content=”Your description goes here using keyword”/>

Header Tags:

The HTML <header> tag represents introductory content for its nearest ancestor sectioning content or sectioning root element. In html main header tags are<h1><h2><h3><h4><h5><h6>.

The <h1> to <h6> tags are used to define HTML headings. <h1> to <h6> font sizes are biggest to smallest. As per the SEO term gives priority to use <h1> and <h2> tag as much as possible. Don’t forget to use the main keywords in the heading. <h1> defines the most important heading and <h6> defines the least important heading.

Alt & Title Text:

The required alt attribute specifies an alternate text for an image, if the image cannot be displayed. The alt attribute provides alternative information for an image. Use the keywords in the alt and title text but keep in mind not to stuff the keywords.

Link TITLE attribute for usability – in most browsers it will pop up when you hover over the link.  It specifies the context in which the linked resource will open. It defines the title of a link, which appears to the user as a tooltip.

The Content:

Great content is the foundation of a successful website listing in the google search engine. Quality content is important for the webpage. But without SEO, your great content will not get the exposure it deserves.

Great content is all you need to get our site to an optimum SEO. Use the keywords in the website content. But keep in mind not to overdo the keywords in your webpage content. Most importantly don’t hide your keywords using black hat technique in your website. Search Engines won’t encourage the black hat techniques.

Image Optimization:

You must use the keywords in the image name. Also, you should compress the images to reduce the image size.

In the <img> tag you need to use the alt and title text using keywords.

Site Speed:

Google has indicated that site speed (and as a result, page speed) is one of the signals used by its algorithm to rank pages. As much as possible to increase the site speed. Compress the images and minify the javascript, CSS, html files.

Link Building:

Link building will increase the visibility of your website. If your website will get more visibility from the user, then it will get more and more traffic. For example, submit your articles and press releases in the good PA and DA website. Submit your blogs on guest blogging websites and submit your website on local directories.

If you are not in a position to implement this on your site, you can connect with EAGLE NET.

Eagle Net offers a wide spectrum of IT consulting services and solutions to all businesses.  We are here to help you with your business success.  Contact us about any questions,  at anytime from anywhere to sales


A Guide To Having SEO Friendly Website

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Customer satisfaction is increasing as more and more companies are using IT services to enhance their website and their IT services. . Find out more about how IT services can benefit you at www.eagle.net

Have a business and want to implement SEO for your website and improve your IT department? Contact us at info@eagle.net


Most frequently asked question on Word Press Template vs. HTML. Which is better for SEO?

Most consultants like to use Word Press template, because, they want to take the easy way out.  They like to use a free or low cost templates in creating a website instead of Word Press for their clients.  The reason for this is because most of the time the consultants are pressed for time and also they have to please their inpatient clients who are short of time and they don’t have enough budget to do a full pledge HTML website.

There is nothing wrong is using a template. However, if you have no time or you do not know how to optimize the site for SEO you have major problems. Google, the mother of all crawlers, is always changing their internal algorithms. Instead of trying to figure out how they crawl, your site must be designed in a proper manner using all best use practices.

If your site requires constant updates,  by all means use WP or Joomla or similar CMS templates. Using a template will make your life easier, both for the coder and for the client, but it does not necessary relieve you from setting up the right website. Again if your visitors know your web address and they do not search for you over the internet, and if you don’t care about SEO and people finding you organically on the web, then it does not matter.  This matters only if you want to grow your business organically and be found on the search engines and make your site SEO ready.

If your site is not a destination site and you do need help to grow your site organically than most definitely you need an IT consultant who knows what they are doing to set this for you the right way. If you are or your IT consultant is writing in HTML, using all necessary words from and for your site to be found on the net, and you do not need much editing of your site on a regular basis – you are on right track than you should stay with static html site.

Note– good looking site is not necessarily a search engine optimized site.  More often than not, good looking sites do not use best practices for SEO, as they are concentrating more on looks then the practical aspect of the site.  Most customers also push limits of the artwork while spending most of the budget in re-designing the artwork rather than writing the code.

As the Word Press other CMS’ are written mostly for the large audience to make their life easier, they can’t obviously make it right for everyone or for your specific niche site. You don’t need a programmer, you just need a web seasoned professional who knows the quirks of the SEO and HTML to make a responsible site which can be friendly for the search engines.


Customer satisfaction is increasing as more and more companies are using IT services to enhance their website and their IT services. . Find out more about how IT services can benefit you at www.eagle.net

Have a business and want to implement SEO for your website and improve your IT department? Contact us at info@eagle.net


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